QUESTION What is the main benefit of using animated GIFs in social content? They help you make light of what would otherwise feel like serious content. They help you demonstrate complex concepts quickly and easily. They help you show how …
QUESTION The _________ stage focuses on creating message maps and listening protocols on social media. preparation recovery response crisis The correct answer is: preparation Explanation: We will update later. sincerely thank
QUESTION Why should you be careful about monitoring competitors? Your competitors can tell when you’re monitoring them, and they may get offended and retaliate. It’s easy to get consumed with competitive intelligence and lose sight of your unique strategy and …
QUESTION Why do stakeholders matter as you begin to develop your team structure? Stakeholders help you plan for the future. Stakeholder needs may be the same as your needs and their buy-in may help you influence senior leaders. Stakeholders help …
QUESTION True or False? The Holistic model is the most common social team structure used by organizations today. True False The correct answer is: False Explanation: We will update later. sincerely thank
QUESTION What should you do to secure executive buy-in if you’re starting a social media project and don’t have a past campaign to use as a benchmark? Research the costs of agencies that can do the work. Consider industry research …
QUESTION Which of the following social media expenses do you want to track so you can calculate ROI on your marketing campaigns? Choose all that apply. Work hours Agency or freelance costs Social media software and services Content development expenses …
QUESTION True or false? The world has changed and so has how we think about inbound, which is why advertising should be considered part of your marketing playbook. True False The correct answer is: True Explanation: We will update later. …
QUESTION What is one of the major benefits of Facebook Lead Ads? Facebook will serve these ads on Pinterest in addition to Facebook. They only serve your ads to a small group of highly qualified people. The pre-filled form in …
QUESTION True or false? Selling to prospects by messaging them on Facebook could be seen as invading their private space. True False The correct answer is: True Explanation: We will update later. sincerely thank