Display inventory on the Display Network is published by AdSense or:

QUESTION Display inventory on the Display Network is published by AdSense or: The DoubleClick Ad Exchange AdWords Teracent Right Media The correct answer is: The DoubleClick Ad Exchange Explanations: Display inventory on the Google Display Network can come from one of two sources: AdSense or the DoubleClick Ad Exchange. DoubleClick Ad Exchange is a real-time […]

Ron has asked the employees to start using HubSpot. Tom “stars” his favorite contact properties, and they now appear on the contact’s overview page he sees when he navigates to an individual contact record. Will April and Leslie see the same “starred” properties when they view a contact’s profile?

QUESTION Ron has asked the employees to start using HubSpot. Tom “stars” his favorite contact properties, and they now appear on the contact’s overview page he sees when he navigates to an individual contact record. Will April and Leslie see the same “starred” properties when they view a contact’s profile? A) No – The starred […]

Gaining backlinks to your website is a great way to improve the SEO performance. What best practice will encourage people to link back to your site?

QUESTION Gaining backlinks to your website is a great way to improve the SEO performance. What best practice will encourage people to link back to your site? A Pay people to link back to your site B Write some great content they will find useful C Ensure your staff link back to your site D […]

True or false? It is not important to personalize the website experience for specific user segments.

QUESTION True or false? It is not important to personalize the website experience for specific user segments. True – All users have the same challenges and need to see the same content on the site. True – It’s better to give everyone a uniform message and content as they often not sure what they are […]

Which of the following criteria could NOT be used for a Dynamic Remarketing audience?

QUESTION Which of the following criteria could NOT be used for a Dynamic Remarketing audience? Users who viewed your homepage Users who viewed a search result page on your website Users who viewed product detail pages Users who returned an item they purchased The correct answer is: Users who returned an item they purchased Explanation: […]

When creating an ad based on a previous piece of content you’ve shared, it’s usually best to use a post with ___________.

QUESTION When creating an ad based on a previous piece of content you’ve shared, it’s usually best to use a post with ___________. visuals, text, and low organic engagement high organic engagement native Facebook video YouTube Annotations The correct answer is: Explanation: We will update later. sincerely thank

If you choose a target cost-per-acquisition (CPA) of US$15, AdWords will automatically adjust your bids to try to get as many conversions at what amount, on average?

QUESTION If you choose a target cost-per-acquisition (CPA) of US$15, AdWords will automatically adjust your bids to try to get as many conversions at what amount, on average? US$18 US$45 US$30 US$15 The correct answer is: US$15 Explanations: Target CPA automatically sets Search or Display bids to help get as many conversions as possible at […]

____ ads can show on YouTube search results before they’re approved, but they can’t run on YouTube or the Google Display Network until fully reviewed and approved.

QUESTION ____ ads can show on YouTube search results before they’re approved, but they can’t run on YouTube or the Google Display Network until fully reviewed and approved. Approved Eligible Paused Disapproved The correct answer is: Eligible Explanation: Eligible ads can run on Google search pages before they’re approved, but won’t be shown to people […]

In addition to how much the advertiser will pay, which two factors are decided by the AdWords auction? (Choose 2).

QUESTION In addition to how much the advertiser will pay, which two factors are decided by the AdWords auction? (Choose 2). Whether or not the ad actually shows The ad’s position on the page How quickly your landing page will load once a user clicks on the ad The design of the ad, including font […]

Your company is looking to hire an email deliverability expert. Which of the following accurately describes how this expert would help your business:

QUESTION Your company is looking to hire an email deliverability expert. Which of the following accurately describes how this expert would help your business: They could prevent your emails from being marked as spam. They could make sure your emails never ended up in the promotions tab in Gmail. They could guarantee access to people’s […]

Which of the following best describes the benefit of using Hootsuite to engage with your social media audiences, as compared to doing so natively from the social networks?

QUESTION Which of the following best describes the benefit of using Hootsuite to engage with your social media audiences, as compared to doing so natively from the social networks? Hootsuite provides deeper insights into users’ profiles than is found on the networks themselves. Hootsuite allows you to see the contents of private profiles, providing thorough […]

You are examining the bounce messages you received from your most recent email send, and you’ve found multiple “550” or recipient bounce errors. With this new knowledge, what action should you take to improve your next email send:

QUESTION You are examining the bounce messages you received from your most recent email send, and you’ve found multiple “550” or recipient bounce errors. With this new knowledge, what action should you take to improve your next email send: A) Make sure there are no spelling or grammatical errors in your email B) Add a […]

Scroll to top