Hootsuite Social Marketing

_______________ let you segment your company offerings by target market and are a great way to focus on different products separately so you can modify positioning and messaging.

QUESTION _______________ let you segment your company offerings by target market and are a great way to focus on different products separately so you can modify positioning and messaging. A) LinkedIn Groups B) LinkedIn Products and Services Tabs C) LinkedIn Showcase pages D) LinkedIn Featured Products The correct answer is: C) LinkedIn Showcase pages Explanation: […]

____________refer to branded properties you control and can leverage strategically such as your website, blog and social channels.

QUESTION ____________refer to branded properties you control and can leverage strategically such as your website, blog and social channels. A) ARPU levers B) Owned strategies C) Conversion channels D) Top of Funnel media properties The correct answer is: Explanation: We will update later. sincerely thank

Qualitative and quantitative data should be _______________ on a consistent basis.

QUESTION Qualitative and quantitative data should be _______________ on a consistent basis. A) gathered, discarded and used to adjust course B) reported, adjusted and leveraged to shift strategic direction C) refrained from being used D) gathered, analyzed and used to adjust course The correct answer is: Explanation: We will update later. sincerely thank

Four days into launching your content strategy, it is not hitting its performance goals. You should:

QUESTION Four days into launching your content strategy, it is not hitting its performance goals. You should: A) scrap it and start from scratch B) give it some more time, and continue monitoring results C) leave it as is, 95% of content strategies work in the first year D) adjust performance goals so the strategy […]

In order to cement positive relationships with your brand advocates on Twitter, you should:

QUESTION In order to cement positive relationships with your brand advocates on Twitter, you should: A) provide an honorarium for each positive mention they make about your brand B) engage with their online content and give public shout outs to recognize their support C) empower them to unfavorably review competitors products in a public form […]

On Facebook, which of the following is the best way to learn about community members’ interests and habits?

QUESTION On Facebook, which of the following is the best way to learn about community members’ interests and habits? A) Run targeted reports using Google Analytics B) A/B test a variety of Promoted Posts C) Use Facebook Graph Search D) Ask targeted questions within comment threads The correct answer is: Explanation: We will update later. […]

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